Benefits of Advertising Online

Joe ComoWebsite Conversion, Website Traffic1 Comment

Online advertising can be one of your most powerful low-cost marketing tools! When you advertise online, your message is out there 24 hours a day, 7 days a week. Online marketing tools vary from banner and pay-per-click ads, to auto-responder and email blasts. Pay- Per- Click (PPC) ads target the traffic you want.  Advertising in this way means more realistic … Read More

Browsers and Security Vulnerabilities

Joe ComoInternet Safety, Website Tips0 Comments

You’ve probably heard someone say, “I won’t try that new version until they’ve worked the bugs out”.  “Bugs” is another term for “issues” and often times newly released upgrades or versions of just about anything technological will have “bugs”.  Browsers are no different.  Software bugs can range from annoying to frustrating, depending on what stops working.  Sometimes, however, there are … Read More

Internet Explorer Still Most Popular Browser – For Now

Joe ComoWebsite Tools0 Comments

Microsoft’s Internet Explorer (IE) is by far the most popular web browser but it continues to decline and lose market share, according to a number of recent reports.  Mozilla Firefox sits in second place and third place goes to Google Chrome.  One report from Net Applications has Internet Explorer usage at 54%, but that is down from 60% reported at … Read More

Website Analytics Are Good For Business

Joe ComoWebsite Conversion, Website Tips0 Comments

Web analytics is a tool used to measure, collect and analyze internet data.  Today’s analytics do more than just tally up how many visitors come to your website each month.  Analytics can tell you where your visitors go, how long they stay there, and whether or not they complete the sale, sign up or achieve whatever conversion goal you have … Read More